Spotlight on Netflix's new strategy of launching multiple movie franchises simultaneously. A look back at all the announced projects. Wh...
Spotlight on Netflix's new strategy of launching multiple movie franchises simultaneously. A look back at all the announced projects.
While Netflix has just officially offered a sequel to Bird Box and The Old Guard - probably the first film in a trilogy - is a hit on the platform, it is clear that the American SVOD giant is trying to establish a new strategy by developing franchises. The recipe is the same every time: a big-budget film, bankable stars as headliners and sometimes even a well-known director. Here's a brief overview of the film sequels already commissioned by Netflix or those that should logically have one.
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BIRD BOX 2
It's the last movie to be "renewed" by Netflix. The streaming platform has just ordered a sequel to Birdbox, a year and a half after the release of the first one. Birdbox has been a real success on the platform. According to their figures, 45 million people viewed the feature film in the week following its release. This post-apocalyptic thriller directed by Sandra Bullock plunges us into a world where those who kept their eyes open lost their lives. Birdbox is adapted from a novel written by Josh Malerman. While the latter is about to release the sequel as a novel (which will be entitled "Malorie"), he revealed to the American website Inverse that Netflix was working on the sequel. If Bird Box 2 follows the plot of the book, we should find the heroine at the school for the blind. A 10-year leap in time will also take place.
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First big blockbuster of Netflix, Bright was released three years ago, and we are still waiting for the continuation of the adventures of Will Smith and Joel Edgerton. It must be said that the film did not meet a critical success. In January 2018, the platform announced a second opus and since then... no news. We knew well before the release of Bright that Netflix wanted to make a fantastic trilogy where humans, orcs and elves fight to get their hands on three magic wands. Last I heard, Bright 2 is still in the pipes. We even learned last May via Deadline that it was the Frenchy Louis Leterrier (Insaisissables, Dark Crystal), who was going to make it, replacing David Ayer at the last minute. Shooting should start as soon as the health situation allows it.
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6 UNDERGROUND 2
Michael Bay + Netflix + Ryan Reynolds in a big budget movie that goes boom boom boom. Released last December, 6 Underground follows six individuals from around the world who pretend to be dead in order to make it easier to fight the injustice and evil that lurks in our world. Nothing predicted that this blockbuster would be the first of a saga. Yet, when you watch the film, you learn that the character played by Reynolds wants to get rid of several targets. One per movie? While Netflix has not made any announcements yet, the scenario leaves room for possible sequels. According to the American media We Got This Covered, Netflix is counting on a shooting of 6 Underground 2 in November in China, Spain and Russia. But the coronavirus pandemic could well change the situation.
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TYLER RAKE 2
It's the action movie no one was expecting. Yet, according to Netflix figures, 90 million households would have watched Tyler Rake in the weeks following its release. Directed by Sam Hargrave (stunt coordinator on the Avengers films), produced by the Russo brothers (Marvel) and led by a fit Chris Hemsworth, Extraction (in OV) could well become the must-see Netflix franchise. It must also be said that the script is clever (watch out for spoilers): while we thought the hero was dead, he reappears in the very last seconds of the film. Last May, Deadline revealed that Joe Russo was already working on the screenplay of Tyler Rake 2, but that neither the director nor the lead actor had yet signed a contract for this sequel. But it should not be long now.
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THE OLD GUARD 2
The Old Guard, released only aweek ago on Netflix, has a very good chance of having a sequel. This blockbuster led by Charlize Theron follows a band of immortal mercenaries who have been fighting for centuries to protect humans. The film has the particularity of being adapted from a series of eponymous comics written and drawn by Greg Rucka and Leandro Fernandez. To sum up: there's plenty of material to make a franchise out of it. Asked about it by Seth Meyers in his talk show, the actress expressed her desire to make a sequel: "The film didn't develop the relationship between Quynh and Andy. If we ever get a chance to do a sequel, it would be nice to explore that."
Bonus: Netflix has already launched two franchises, focusing on young adults, with the A All The Boys I've Loved trilogy and the romcom Kissing Booth, whose second opus will be released on July 24th.