Google has now added a likes counter next to the button, so users can see how many others have liked the same story.
Google is experimenting with a
likes counter for news stories shown in Discover feeds.
Last Wednesday (25), a Twitter user reported a rather curious addition to Google's Discover service feed . In its most recent update, it is possible to 'like' the news presented while the user browses the interface. Now, the system will gain a likes counter , which should mark the performance of the ads - something questionable, considering the trend of other social networks.
— Domi (@WhatADayDomi) November 25, 2020
The measure aims to help users interact as a community, in addition to promoting better results in the selection of content and news for their individual taste. However, the implementation of the counter goes against the trend initiated by Instagram , among other social networks, which hid the numbers of 'likes' in their posts on the mobile app, in order to minimize comparisons and encourage an environment where users feel less pressured to have high numbers of 'likes' .
Google Discovery - previously called Now and later, Feed - is present in several digital environments already integrated into users' daily lives, such as the Google Home application, the Chrome browser and even already embedded in some Android operating systems .
Currently, news is displayed to the user according to their history of internet activity, location and content preferences. The 'tanned' update should refine the filter and improve the final browsing experience.
The update is already being released, gradually, for some users. Google should test the feature for a limited time, waiting for feedback from Internet users before integrating it into all applications.