Transparent OLED with high transparency replaces the window of the subway cabin so that passengers can check route maps and local information
LG Display, the
world's only mass-producing transparent OLED plans to showcase various scenes
through three transparent OLED exhibition zones, including smart home, metro,
LG is about to unveil its first transparent OLED displays. The new technology, which LG has been working on for several years, will be unveiled at CES 2021. And this time, it is not a marketing project.
LG has been telling us about its transparent OLED displays for nearly four years now. But until now, it was mostly a project and a proof of concept not intended for large-scale commercialization. The manufacturer has obviously finalized its technology and will present the first applications at CES 2021.
The very first application is in the home: LG wants to market its transparent TV screens for installation in the bedroom, especially at the foot of the bed. The Smart Bed combines both the bed and the OLED TV, which measures 55″. Information such as the weather can be provided and of course, it is possible to watch movies or television. If the device itself is not completely transparent, since it has a frame, the screen can be detached from the bed to be placed in another room.
Transparent OLED screens from LG want to be in the home, on trains, planes, and in restaurants.
While this type of transparent screen may seem like a "gadget", LG intends to market it and make it an indispensable device for the home or restaurants. The screen would then be placed between the customer and the chef: the menu and other content would be displayed, while the customer could continue to see the cook and interact with him. There are many applications for this type of screen. For example, LG imagines its screen replacing a subway cabin window, so that "passengers can view maps and local information while enjoying the outside landscape. ”
The technology of transparent displays is not innovative in itself, but their coupling with OLED technology and their commercialization is a first. And the result seems more convincing than with an LCD display: while the latter offers transparency of only 10% according to LG, the OLED display has a transparency level of 40%.
LG prides itself on being the only mass manufacturer of transparent OLED displays in the world. Other manufacturers, such as Panasonic, had also unveiled transparent OLED TVs (this was at IFA 2019), but did not follow up. "Transparent OLED is a technology that maximizes the benefits of OLED, and demand is growing in a variety of areas, including mobility areas such as shopping malls, architectural interiors, autonomous vehicles, and aircraft," said Jong-sun Park, executive director of business operations for LG Display.
LG's OLED display will be showcased at CES 2021, which will open its virtual doors on January 11. LG promises to demonstrate the display publicly, not privately, as it has done to date.